What skin care products should I buy in Korea? Latest Hot List 2024
South Korea has always been a shopping paradise for global skin care enthusiasts. Its innovative ingredients, cost-effective products and constantly introducing new brands attract countless consumers. If you plan to travel to South Korea in the near future, or purchase Korean skin care products through purchasing agents, this list of Korean skin care products that have been hotly discussed on the Internet in the past 10 days will provide you with an accurate shopping guide.
1. Analysis of popular trends in Korean skin care products

Based on recent social media discussions and e-commerce platform sales data, the following three trends have come into focus:
| Trend | Popular product types | Represent the brand |
|---|---|---|
| Clean Beauty | Zero irritation, no added skin care products | Dr.G、Round Lab |
| Anti blue light skin care | Anti-blue light essence and cream | CNP、Innisfree |
| Microecological skin care | Probiotic essence, facial mask | Manyo, IOPE |
2. Recommended list of must-buy skin care products
The following are the skin care products that have been highly sought after in the Korean domestic and international markets recently, covering different price points and efficacy:
| Product name | brand | Efficacy | Reference price (Korean won) |
|---|---|---|---|
| Soothing and moisturizing cream | Dr.G | Soothes sensitive skin | 28,000 |
| Anti blue light essence | CNP | Anti blue light antioxidant | 35,000 |
| Probiotic Repair Mask | Manyo | Regulate skin microecology | 12,000/piece |
| Green tea seed essence | Innisfree | Deep hydration | 25,000 |
| Vitamin C Brightening Ampoule | IOPE | Brighten skin tone | 40,000 |
3. Purchasing Channels and Savings Tips
When purchasing skin care products in Korea, choosing the right channel can save a lot of money:
1.duty free shop: Duty-free stores such as Lotte and Shilla often offer discounts and are suitable for purchasing high-end brands (such as Sulwhasoo and Whoo), but please pay attention to the purchase limit policy.
2.Olive Young: South Korea’s largest drugstore chain store, with a full range of new products and frequent “1+1” promotions.
3.local supermarket: The prices of some open-shelf products (such as facial masks) at Emart and Lotte Mart are lower than those in duty-free stores.
4. Precautions
1.Ingredient verification: Korean skin care products often update their formulas. Sensitive skin needs to avoid alcohol, fragrance and other ingredients.
2.Tax refund service: Tax refunds are available for single purchases of 30,000 won or more. Remember to ask the store clerk for a tax refund form.
3.Limited time new products: Korean brands launch limited editions (such as LINE co-branded facial masks) every month. You can pay attention to the brand's official website for previews.
Conclusion
The Korean skin care market continues to innovate. From classic hydrating masks to cutting-edge micro-ecological essences, you can always find products that suit you. It is recommended to shop rationally based on your own skin type and needs based on this popular list to avoid blindly following trends. Finally, don’t forget to enjoy the Korean beauty store’s unique trial experience and considerate sample service!
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